More Than Just a
Ringtone, It’s Your Stage.
Instead of a boring, standard “ring-ring,” your fans hear your latest track every time they call you or anyone else who has subscribed to your music.
This is a Caller Ring Back Tone (CRBT) service, a digital music solution powered by MTN Eswatini that turns every phone call into a promotional moment for your craft.
More Than Just a
Ringtone, It’s Your Stage.
Instead of a boring, standard “ring-ring,” your fans hear your latest track every time they call you or anyone else who has subscribed to your music.
This is a Caller Ring Back Tone (CRBT) service, a digital music solution powered by MTN Eswatini that turns every phone call into a promotional moment for your craft.
Why Join the MTN CallerTunez Family?
Accessibility for All
No fancy apps or high-speed data are required for fans to hear your music.
It works on any mobile device across the
MTN network, ensuring your reach is limifless.


The Objective
To ensure local artists like you are heard, recognized, and paid for your work through the MTN Digital ecosystem.
Start Here. Get Heard Everywhere with MTN CallerTunez
Step 1 – The Connection. Your MTN Bushfire Firefly connection is the bridge to getting your tracks onboarded onto MTN Caller Tunez. You will be introduced to the team at Content Connect Africa (CCA) to begin the process.
Step 2 – The Contract. You will enter into a direct agreement with CCA to manage your digital rights and distribution for MTN Caller Tunez.
Step 3 – Code Generation. Once your music is processed, CCA generates a unique CRBT ID number and shares it with both MTN Eswatini and you.
Step 4 – Creative Assets. MTN Eswatini develops professional marketing artwork for your song, which is then shared back with you and the Firefly team.
Step 5 – The Launch. It’s time to go viral! You, MTN Eswatini, and Firefly launch a coordinated social media campaign to promote your new code and get your fans to subscribe to your Tunez.
Step 6 – Revenue Share. You earn from every subscription. Clarification on the specific split between MTN and CCA will be provided in your contract.
Step 1 – The Connection. Your MTN Bushfire Firefly connection is the bridge to getting your tracks onboarded onto MTN Caller Tunez. You will be introduced to the team at Content Connect Africa (CCA) to begin the process.
Step 2 – The Contract. You will enter into a direct agreement with CCA to manage your digital rights and distribution for MTN Caller Tunez.
Step 3 – Code Generation. Once your music is processed, CCA generates a unique CRBT ID number and shares it with both MTN Eswatini and you.
Step 4 – Creative Assets. MTN Eswatini develops professional marketing artwork for your song, which is then shared back with you and the Firefly team.
Step 5 – The Launch. It’s time to go viral! You, MTN Eswatini, and Firefly launch a coordinated social media campaign to promote your new code and get your fans to subscribe to your Tunez.
Step 6 – Revenue Share. You earn from every subscription. Clarification on the specific split between MTN and CCA will be provided in your contract.
Simple for fans, rewarding for you
Need assistance with CRBT content or have a submission? We’re here to help.
Get in touch with our team:
Need assistance with CRBT content or have a submission? We’re here to help.
Get in touch with our team: