Swazi MTN hosts the third edition of Mobile Money month
Swazi MTN will be running the third edition of month-long activations on Mobile Money celebrating financial inclusion and a cashless economy.
This campaign also seeks to deepen awareness and educate EmaSwati about the boundless benefits of MTN Mobile Money to both individuals, and different sizes of businesses.
The official launch of the campaign will be held next week Monday at OK Foods, Kwaluseni. Swazi MTN will subsequently roll out roadshows and provide Mobile Money delights to customers through various initiatives.
Swazi MTN Corporate Affairs Manager Mandla Luphondvo said the campaign will also focus on the registration of new users and promotions to reward existing and new Mobile Money customers.
“Mobile Money month will used to drive customer education programmes to help customers appreciate the various ways that MTN Mobile Money services could make their lives more convenient,” he said.
The company will also use the existing 987 agents known as ‘foot soldiers’ who will be going door-to-door to activate customers on Mobile Money and to further assist them with any product or services offered by Swazi MTN.
While this will be Mobile Money month, VELA registration will also be ongoing. Thus far, Swazi MTN has registered and verified slightly over 412 619 SIM Cards as of the end of last week. Subscribers using Swazi MTN SIM cards are encouraged to register them and remain connected to their network.
Since the introduction of Mobile Money by Swazi MTN in 2011, the quality of life for the people of Eswatini on this platform has been improved through the creation of additional payment options. It has further enhanced people’s skills when it comes to the management and sending/transfer of money from one geographical space to the other. On a national scale, Mobile Money is credited for contributing immensely to the improvement of Financial Inclusion, an aspiration pursued by the Government of the Kingdom of Eswatini.
Luphondvo said the vision for Mobile Money is to be a key payment solution in the Kingdom and thus far, Swazi MTN is pleased with its uptake, which can be described as nothing short of phenomenal.
“Over half of the country’s population are registered Mobile Money users. Currently, there are over 4, 3493 agents and 100 kiosks. About 50 kiosks are being deployed this week in different places across the country. By the close of this month, Swazi MTN will have deployed a total of 250 Mobile Money Kiosks, which will improve access to this valuable service by our valued customers,” he said.
Over E100 million is in circulation on a monthly basis through Mobile Money. And, the service allows people to deposit, transfer money, make purchases, pay school fees and pay utility bills, DStv subscriptions, and Swaziland Royal Insurance Corporation (SRIC) monthly premiums to mention only but just a few uses. The company has also integrated the service with banks like SwaziBank and Swaziland Building Society (SBS).
Luphondvo said this year’s celebration of Mobile Money month is special in two ways.
“Firstly, because the company is celebrating 20 years of existence in the Kingdom of Eswatini. Secondly, because the company has recently launched Mobile Money Tap and Pay, popularly known as MoMoPay, which makes transacting on this platform even much more convenient.”
MoMoPay enables Swazi MTN Mobile Money subscribers to tap and pay for goods and services instantly at a point-of-sale (POS) device located in several retail outlets.
Swazi MTN Mobile Money customers can now tap and pay at MTN Service Centres and dealers, food outlets, filling stations, pharmacies, caterers, hairdressing salons, bars, boutiques, groceries, and vendors who use the services nationwide.
In partnership with Old Mutual Swaziland, Swazi MTN also launched Likhandlela Insurance-a free funeral insurance for Mobile Money users. The service is a funeral assistance pay-out aimed to help Mobile Money customers with preparations towards the funeral.